About Us

THREE GENERATIONS OF EXPERTISE

Delving back into the streets of Rawalpindi, now situated in Pakistan, where the love and passion for baking delicacies in the hands of two brothers S.SUJAN SINGH and S.HARNAM SINGH sparked the idea of opening their FIRST BAKERY SHOP in 1927.

After migrating to INDIA in 1947, the brothers continued their obsession with baking and launched their Bakery Shop in Meena Bazaar, Chaura Bazar, Ludhiana in 1950 which is still running successfully. Over the years, the business has grown to new heights with their unique core products and market niches, after it had been handed over to their sons S.GURDEEP SINGH and S.AJIT SINGH.

Now, it is our responsibility as the THIRD GENERATION to serve our customers with freshly baked delights everyday and to carry forward the legacy left by our skilled ancestors.

At Smyle, we believe that simple, everyday bakery products can bring genuine happiness when they are made with care. That’s why every rusk, biscuit, cookie, and tea cake we bake is crafted using quality ingredients, hygienic preparation, and thoughtful baking methods.

Our approach blends traditional taste with a refined, modern touch — resulting in products that feel comforting, familiar, and still exceptionally fresh. We do not rush the process, and we never compromise on purity. Each batch is baked to achieve the perfect balance of texture, flavor, and freshness.

Whether it’s your morning tea, a family gathering, or a quiet break in your day, Smyle is here to add a moment of warmth and joy, one bite at a time.